Definitions are always a good place to start. What is awareness? Awareness- knowledge or perception of a situation or fact (Oxford Dictionary) People attribute business success to many factors, but I think we might be inclined to think that those with three Cs succeed: Charisma- They have the “it” or “woo” factor. Capital- They have the […]

Why Awareness Matters (A Whole Lot) For Your Business Success

January 9, 2021

You have a new business idea! High five! You’re pumped! Fresh ideas are necessary for business growth and development. It may sound nerdy (it is nerdy), but I love nothing than a brainstorming session with myself. I have notebooks and an app filled with ideas. I learned long ago to write the ideas down. I […]

January 3, 2021

How to Evaluate a New Business Idea

content writer starting a blog for a client

4 Ways to Have a More Productive Start to Your Day Go From Manic Monday to a Money-Making Feel-Good Morning Routine That darn alarm. It sounds signaling the start of Monday. The start of the business week. The start of insanity. You roll over and pretend like it’s not happening- the alarm, Monday, none of […]

My Morning Routine: 4 Ways to Have a More Productive Start to Your Day

December 6, 2020

Update your Home Page to Stand Out and Convert A homepage is THE HARDEST page of a website to write. Let’s just get that out there. It’s the virtual living room of your business. It must be inviting but not cluttered. It must have visible pathways to other areas of your virtual home (site pages). […]

November 17, 2020

Homepage Copy Refresh in 5 Simple Steps!

content writer starting a blog for a client

Wrapping up 2020: You May Say I’m a Dreamer, But I’m Not the Only One If you follow my blog, you’ll probably see I love to weave in my favorite song titles and lines and sprinkle my writing with funny personal tales of my daily work and personal life to guide women through business and […]

Set Your Feet on a Firm Foundation

October 18, 2020

If you identified the title of this blog as a Smiths’ song, I’m impressed. Hang out a bit and learn how to generate blog ideas for days! You sit down to write a blog, and you get stuck. The end. Does that sound familiar? Maybe you don’t even get to the sit down part, because […]

September 22, 2020

There is a Light That Never Goes Out- How to Have Endless Blog Ideas

Starting a business seemed easy-ish. When you started your business, I’m sure you couldn’t wait to share what you sell and could only think of trading what you do or sell for some profit. You love what you do, and you were sure others would too. Open a cute shop and they will come. Make […]

5 Jobs to Outsource to Increase Profitability

August 30, 2020

Anyone who knows me well, knows I’m an over-the-top John Mayer fan, so he gets a blog title in honor of one of his great songs. I have seen him three times in concert. He inspired the name of my cat, Olivia (check out his song “Something Like Olivia”). Seeing him sing and strum his […]

August 16, 2020

Say What You Need To Say

content writer starting a blog for a client

It’s Monday! You already knew that though. I’m hoping Monday is not a state of ugh or dread for you. Yes, yesterday was fun when I spent the afternoon at the beach with my sister, but Monday has actually become one of my favorite days. No, I’m not crazy. I’ll tell you why, and it ties […]

Chin Up! Start Your Week With Actions that Create Optimism

August 3, 2020

Up until mid-March, like me, you probably had a couple weekly networking groups on your calendar each week. Chamber groups. Local business owner groups. Women’s groups. You were dedicated to the communities you linked arms with to further the impact of overall business community. Or perhaps, networking has felt daunting. Maybe you’re a newer business […]

July 20, 2020

The New Networking

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