Because extraordinary real estate professionals shouldn't have ordinary brands

Establish yourself as a local expert who not only knows your market - but also cares about your clients - with  high-quality, on-brand content. 

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The right words will guide their journey right to you.

Expertly written content for
real estate professionals

Website Writing, custom blogs, Team Bios, and newsletters to Elevate your brand and Increase your sales

Trade your countless subscriptions to bland industry news and unoriginal content (Because your clients aren'T reading it) for writing that's Personality-packed and Keeps you Top of mind (Hello, Referrals!).

New Development Descriptions

Personal Brand + Website Writing

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Project Examples

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When your personal brand or brokerage is growing, you have to do things differently.
And cookie-cutter messaging won't deliver results.
Your clients and prospects want connection that extends beyond talk about the interest rates.

I offer three options to wave my magic word wand for done-for-you copy and content that will get their attention and boost your sales. 

Stand out and Attract Interest 
with Engaging, Local Content that speaks 
directly to your target Market 

You’re busy doing what you do well.
So go make your money, network, or drink a well-deserved glass of wine and leave the words to me. 

"What can I say about the incredibly talented wordsmith, Geneva Maresma? Many things. She has assisted with the copy for my website and also handles my blog and newsletter. Her process in getting to know her client is thorough and truly captures the essence of me and my brand. Thank you Geneva for having the words when I do not." 

-Elena Ivani, Elena VIP Homes

"Geneva can capture your authentic self through written words! She created an amazing biography for me that highlights myself as well as my business. I have received many compliments on my Bio! Yes, people do read them!"

-Karyn Scech, Yellowfin Realty


Whether it’s writing or refreshing your website copy to convert the curious to clients; tackling that sales page that keeps getting put to the side; or creating an email sequence to lead your customer down a journey with you, I’ll craft conversion copy that is professional, connected, and creative.

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Brands that are memorable are profitable.

I write SEO-Loving copy and content that resonates in a deeper place with your audience and drives them to action.

I’ll write high-impact and purpose-driven conversion copy. 

Let’s create something special and highly personable to speak straight to your customers.

Trusted by real estate professionals to deliver results


- Blog strategy and writing to increase your SEO and help you shine as an expert.
- Press releases to share your company’s news. 
- Bios and brand stories crafted to tell your story with heart.
- White papers and case studies to inform and offer strong credibility.

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Great content appeals to your audience on an intellectual, emotional, and value level. 

Telling your brand stories lets people know you’re here to help them not sell them.  It’s high-quality content that gives your brand presence and standing in a competitive market.

Let's write your stories.

Some content services I offer are:


Or let’s face it- sometimes you just know you’ll feel more relieved the sooner the work is done. If you’re like me, no hanging big projects might mean a beach or pool day or simply greater motivation to move your launch or other business goals forward. 

You can hire me for a half day or a full day, and for that time, I’m all yours. You can call me or we can video chat ten times if you want.
Need to ping me every hour? Totally fine. 

Our goal will be starting and finishing a project within that day. VIP Day projects may be writing one large project like a website or email sales funnel or a combination of projects such as writing a bio, rewriting a web page, and writing a press release. 

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Some projects need to be done faster than others. The sooner your messaging is out, the faster it drives connection and profit.

Between your business brilliance and my mind, we can accomplish a lot in a day. 


-We will begin our day with an in-depth hour call and build an outline of the project (we will have set our day’s goal through a prior consultation call). 

-I’ll spend the day completely dedicated to you and your goals and write my heart out. 

-We’ll wrap up with an end-of-day call to make any revisions.
-We can virtually clink glasses at the end of the day and send you on your way with intelligently designed messaging completely done and ready to roll. 

Sounds good, right? Let’s get started.

What I'm Serving Up

Brand New
Website Copy

Copy Editing



They didn’t call me “Word Girl” in school for no reason.
If it’s a marketing piece, and it needs a voice, I can help. 

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Sales Page



They didn’t call me “Word Girl” in school for no reason. If it’s a marketing piece, and it needs a voice, I can help.