Definitions are always a good place to start. What is awareness? Awareness- knowledge or perception of a situation or fact (Oxford Dictionary) People attribute business success to many factors, but I think we might be inclined to think that those with three Cs succeed: Charisma- They have the “it” or “woo” factor. Capital- They have the […]

Why Awareness Matters (A Whole Lot) For Your Business Success

January 9, 2021

You have a new business idea! High five! You’re pumped! Fresh ideas are necessary for business growth and development. It may sound nerdy (it is nerdy), but I love nothing than a brainstorming session with myself. I have notebooks and an app filled with ideas. I learned long ago to write the ideas down. I […]

January 3, 2021

How to Evaluate a New Business Idea

content writer starting a blog for a client

4 Ways to Have a More Productive Start to Your Day Go From Manic Monday to a Money-Making Feel-Good Morning Routine That darn alarm. It sounds signaling the start of Monday. The start of the business week. The start of insanity. You roll over and pretend like it’s not happening- the alarm, Monday, none of […]

My Morning Routine: 4 Ways to Have a More Productive Start to Your Day

December 6, 2020

Wrapping up 2020: You May Say I’m a Dreamer, But I’m Not the Only One If you follow my blog, you’ll probably see I love to weave in my favorite song titles and lines and sprinkle my writing with funny personal tales of my daily work and personal life to guide women through business and […]

October 18, 2020

Set Your Feet on a Firm Foundation

Anyone who knows me well, knows I’m an over-the-top John Mayer fan, so he gets a blog title in honor of one of his great songs. I have seen him three times in concert. He inspired the name of my cat, Olivia (check out his song “Something Like Olivia”). Seeing him sing and strum his […]

Say What You Need To Say

content writer starting a blog for a client

August 16, 2020

Up until mid-March, like me, you probably had a couple weekly networking groups on your calendar each week. Chamber groups. Local business owner groups. Women’s groups. You were dedicated to the communities you linked arms with to further the impact of overall business community. Or perhaps, networking has felt daunting. Maybe you’re a newer business […]

July 20, 2020

The New Networking

Let’s cut to the chase. If you want a long and healthy relationship with your business, you’ll have to establish boundaries around it. Think of your business as a person. Do you want it calling you and texting you at 10pm? Do you want it to coerce you into work you’re not excited about? Would […]

Building a Business Boundary Plan: Run Business so it Doesn’t Run You

July 5, 2020

Everyone loves a good story. Children love to listen to a story. Adults get hooked on Netflix shows for the storylines or devour books with good plots, relatable heroes, and villains who represent common evils. Think of the best Superbowl ads. Whether they are funny or moving, they tell mini-stories, and you’ll wade through a […]

June 21, 2020

Creating Connected Content June Series: Sell with Stories

“BUT WHY DO AMERICANS HAVE TO TALK TO ME IN THE ELEVATOR?” “WHY DO YOU ALL SPEND SO MUCH TIME TALKING ABOUT NOTHING OF SIGNIFICANCE?” My accent refinement clients have often commented to the chit-chat style that is All-American. We like to talk about nothing and everything, and we don’t really always want to know […]

There’s Nothing Small About Small Talk

May 8, 2020

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